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Daily Dispatch: Why brokerage value propositions will change

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Zillow’s chief industry development officer talks to Brad Inman on his podcast about the changing value propositions for brokerages in the post-pandemic world.

Every day, Inman founder Brad Inman texts and talks with many of the most important people in the real estate industry. Now, in these unprecedented times, he’s making some of those conversations public to share with you, the Inman community. Welcome to Brad Inman’s Daily Dispatch.

In this Daily Dispatch, Brad is joined by Errol Samuelson, Chief Industry Development Officer at Zillow. There are powerful indie brokers who will be just fine for the same reason that some of the bigger franchises may suffer: company culture must remain intact, he tells Brad. Samuelson does see challenges for the brokerage value proposition given that many old ways of work, like deskspace at a fancy office, may not have the value it did pre-pandemic. 

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